In the digital age, businesses try to outshine each other in reaching their target audiences. Local SEO services are a solid strategy for staying ahead in this competition. Many companies understand the importance but need help putting together a strong SEO plan. That's where an SEO expert comes in to help.
In the following blog, we show you how SEO experts at 99 Technologies help you achieve your target audience by improving rankings utilizing SEO tools and techniques.
What Are Local SEO Services, and How Does It Work?
Local SEO services are an ongoing strategy to boost a business's visibility on local search engines. It's used by physical stores like small shops and service businesses operating in specific areas, such as a recycling company. Just think about this: 98% of people searching for local businesses online use search engines like Google and Bing.
One of the most common ways local SEO services help businesses is through staff augmentation or outsourcing. In both ways, a business approaches us for our services instead of accommodating a dedicated team in their set-up. Companies can go with staff augmentation or outsourcing their SEO for various reasons, including cost and resource-saving.
What Do Our SEO Experts Do?
Following is a brief list of what tools and techniques we use to take your business to new horizons:
Local Keyword Research
Keyword research is one of the primary tools local SEO services use. In many ways, it is a thorough research into the local market. Based on high-converting keyword lists, SEO experts can optimize your website's content, meta tags, and descriptions to boost your presence in local search results. By doing this, local SEO services allow you to gain access to your local clients.
Local On-Page SEO Optimization
On-page SEO includes aspects of technical knowledge that boost a website's presence on a search engine. Our SEO experts analyze website structure, loading speed, mobile-friendliness, and user experience, to name a few technical aspects. Our on-page local SEO services allow us to optimize the meta titles, meta descriptions, headings (H1, H₂, H3), and image alt tags to improve visibility.
Google My Business Optimization
The free Google My Business profile allows businesses to manage their online presence across various Google platforms and display websites in the form of a Local Business snippet (for locally branded search engine optimization terms, for instance). You might have caught a snippet on the right side of your laptop screen if you search for a local eatery.
Creating and optimizing your Google My Business profile can improve your local search rankings and attract more customers to your business. 99 Technologies' SEO team ensures Google correctly recognizes your business with accurate business information: phone number, email address, operating hours, and customer reviews.
Link Buildings for the Local Market
Link building is getting traffic from similar websites that sell similar products or services or fall in your niche category, e.g., local publications, blogs, business sites, or directories. Relevant link building helps your business get relevant traffic to your website, making it appear that your website is functional and reputable in the local community.
Algorithm Updates
The algorithms used by search engines are constantly getting updates. At 99 Technologies, we understand that you must be appropriate to be relevant in today's digital age. It is when our SEO specialists stay up-to-date with whatever changes come their way. With algorithm changes, one thing is sure: your business credentials must be updated accordingly.
Our local SEO services, like algorithm watchdog, will save you time and effort while optimizing your online visibility and growth potential by remaining abreast of industry best practices and executing those best practices.
SEO Monitoring
We understand that SEO is not a one-time thing. It requires ongoing maintenance to ensure your business ranks high in search results. Our local SEO services provide continuing SEO maintenance, including regular updates to your SEO strategy and continuous optimization of your website.
By acquiring our local SEO services, you are guaranteed to get a unique, credible, and competitive SEO strategy that can pull successful leads.
About 99 Technologies
99 Technologies is an end-to-end company that provides a comprehensive range of services, covering every aspect of a project or business process from start to finish.
Our SEO team helps you get the deserved ROI on your marketing budget. We leverage local SEO strategies that are high-quality and responsive. We don't just bring possibilities into reality; we establish SEO plans with foundations that can adapt with time, generating consistent results.